Benchmarks for «Business & Marketing»
What counts as ordinary for this topic. Computed from 994 channels in the catalogue, 944 of which answer the check.
Key values
20.5%engagement rate, median
8–45%corridor of the middle half
2.1Ksubscribers, median
23posts per month, median
6failed to open on the check
How engagement rate is spread
Each bar counts the channels of the category that landed in that range. The taller the bar, the more ordinary the value.
0.149K
How the audience is spread
2.03.9M
What to do with this
Compare your own channel against the median. A value inside the corridor is ordinary for the topic, and chasing more rarely pays off. Far below it, look at whether the posts are reaching subscribers at all. To browse the objects themselves: the Business & Marketing catalogue.