@zoo_story vs @rwb_press_service
The score is an object’s place inside its own category, so only neighbours within a category are worth comparing. The category selected now is “Финансы и инвестиции”, and it holds 1688 objects.
Zoo Family
@zoo_story
88
отвечает
vs
Пресс-служба RWB | Wildberries | Russ
@rwb_press_service
88
отвечает
A gap of 0 points is within the margin of error: the two are effectively level.
@zoo_story is stronger on: охват.
@rwb_press_service is stronger on: вовлечённость.
Where the gap comes from
Each bar is the object’s place among its category neighbours: 100% means “best in the category on that component”.
@zoo_story@rwb_press_service
охват
вовлечённость
активность
Position in the category
@zoo_story
@rwb_press_service
Measured values
| Metric | @zoo_story | @rwb_press_service |
|---|---|---|
| Subscribers | 4.3M | 25.5K |
| Median views | 1.3M | 12.1K |
| Engagement rate | 30.5% | 52.2% |
| Posts per month | 40 | 32 |
| Purity multiplier | 1.00 | 1.00 |
Views on recent posts
Older posts on the left, newer on the right. A flat line means a steady audience; a jagged one means the channel depends on the occasional viral post.
@zoo_story
@rwb_press_service